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Contact: +1 (551) 353-0975

We foster rapid expansion through digital innovation

Helping clients develop solutions that enhance engagement, optimize operations, and drive business outcomes.

Empowering businesses to lead in the digital future

1
+
Years of Experiences
1
+
Projects and campaigns completed from all over the world
$
1
M+
Active revenue conversion and activation
Tivity Health logo
Peerfit logo
SilverSneakers logo
Allstate Identity Protection logo
Fitness your way logo
Linkwell Health logo
FitnessPass logo
Masa logo
Capabilities

Helping customers achieve their full potential, thinking outside of the box to deliver solutions which solve business problems quickly

Technology Solutions & Delivery

From Product Management to data management to platform API integration to compliance, SAESO’s breadth of technical experience and resources delivers predictable technical solutions

Audience Insights

We delivery end-to-end analytics support, from measurement planning to extracting actionable insights. By diving deep into customer data, we uncover traits and behaviors that inform targeting, enable personalization, and ultimately drive higher conversion.

Regulatory Penalty Risk Analysis

Our automated insights help businesses assess financial exposure, ensuring ongoing engagement activities remain compliant and risk-mitigated.

Marketing Orchestration

We empower brands with the right technology and unified customer data to execute seamless, personalized marketing strategies at scale.

Digital Optimization

We design high-performing digital experiences that drive revenue, enhance engagement, and adapt to evolving customer needs. Our approach blends data, UX, and experimentation to continuously improve the effectiveness of every interaction.
spectoAI
Use Artificial Intelligence to drive digital engagement

Is your current marketing
 activity exposing you to
 too much compliance risk?

  • Using AI to monitor actual compliance of user journeys against TCPA, CAN-SPAM, PCI to size financial risk
  • Real-time business insights of compliance risk
  • Optimize audience engagement compliantly
  • Understand your customer profile history relating to consent
Strategy

Strategy

Driving business success requires a clear vision and a structured approach. Our strategic work spans platform evaluation, product innovation, marketing data frameworks, and business planning. By aligning technology and operations with business objectives, we have helped organizations navigate complex digital transformations and scale with confidence.

Platforms

Platforms

The right technology foundation is essential for seamless operations and customer engagement. Our platform work includes software engineering, data strategy, API integrations, and security enhancements. We have helped businesses build and optimize their digital infrastructure to ensure agility, scalability, and compliance in an evolving landscape.

Health

Health

As healthcare and wellness industries shift toward digital-first experiences, our work has focused on optimizing engagement, improving patient and member journeys, and ensuring regulatory compliance. From refining digital touchpoints to enhancing data privacy, we enable organizations to meet industry demands while delivering seamless experiences.

Insights

Insights

Data-driven decisions lead to smarter business outcomes. Our work in insights includes analytics implementation, A/B testing, measurement frameworks, and performance reporting. By transforming complex data into actionable intelligence, we have empowered organizations to optimize their marketing, refine customer experiences, and drive continuous improvement.

Case Studies

How we support our clients

Market Insights

What ‘s new?

Marketing Personalization – Losing Sight of the Destination

Over that last five to ten years, Marketing has been[…]

Avoiding Privacy and Security Risk with AI

Avoiding Privacy and Security Risk with AI What has your[…]

US Justice and Walled-Garden Marketing

The US Justice Department recently declared Google a monopoly, signalling[…]

Unlocking Conversion Potential: The Power of A/B Testing and Data-Driven Decisions

A website is more than just an online presence—it’s the[…]

The Future of Patient Communication: Are We Keeping Up?

Patients no longer wait for information—they seek it, consume it,[…]
Our Team

Innovative, Outcome-Focused, and User Centric.

Dudley Backhouse
Founding Partner
Chuck Van Buren
Founding Partner
Palak Padariya
Senior Digital Analyst
Sangmin Lee
Data & Technology
Jhony Duenas
Engineering
Ujval Patel
Product Management
Testimonials

Let our customers do the talking

Some of what our valued clients have to say
4.9/5
Based on 24 reviews
SAESO's remarkable efforts have truly helped us distinguish ourselves from the competition. We are wholeheartedly grateful for their commitment and efforts for their work and the transformation they helped us achieve."
CEO, Peerfit
Ed Buckley
The team at SAESO are just awesome. Their out of the box thinking helped us see things we just were not seeing.
Interim-CEO, Allstate Identity Protection
David Harris
The SAESO team was strategic and deeply cross-functional — supporting us in growing our marketing capabilities and helping leverage data across personalization and insights. SAESO's deep understanding of our business, Members, and channels helped us navigate the technology transformation the business was undergoing.
Client Sponsor, Tivity Health
Joe Kane
Saeso's remarkable of their efforts have truly distinguished us from the competition. We wholeheartedly give them a perfect 10/10 for their work."
Tivity Health
Client Sponsor
Transforming would not have happened without SAESO.
Masaglobal
Technology Services
"Saeso's exceptional dedication has undeniably elevated us above the competition. We proudly commend them”
Project Well
“We appreciate the SAESO team's support over the past three years. It's been an incredible journey.”
United Healthcare
FAQs

You can rely on our experienced team of professionals to provide insightful answers

01
How experienced is your team?
Each member of our team has extensive practical experience within their domain expertize. Collectively we have over a 150+ years of technical experience, delivering technology within regulated and sensitive markets.
02
What sets SAESO apart from others?
What sets us apart is our ability to anticipate challenges, execute sustainable solutions, and build strong client relationships along the way. We don’t just deliver results—we ensure our clients feel supported, empowered, and ready to take the reins. Our team is highly responsive, adaptable, and deeply invested in our clients’ success, bringing both strategic thinking and a personal touch to every project.
03
How do you handle project timelines and deadlines?
We establish clear project milestones, maintain open communication, and proactively address challenges to ensure deadlines are met. Regular check-ins and structured planning keep projects on track and aligned with client goals.
04
How do you ensure the security of your customer data?
Being both HIPAA and SOC2 compliant, our operating culture embeds the appreciation of the needs of Security. All our practices and processes consider integrity and security at every step to ensure the protection and safety of customer data across our technology.
05
How do you identify and understand consent breach?
With our extensive experience of regulatory frameworks, the penalties contained with the various statues combined with our technical analytical tooling, we are able to provide deep insights into any consent position.
06
Why is privacy a growing business issue?
The data world is changing. Regulation is becoming more defined, automation is sharing information across platforms and consumers are being more aware of how their personal information is being used. This awareness increases empowerment and the ability to more easily challenges mis-use and unauthorized sharing of that information to protect themselves.